Everyone loves a free promotional gift but make sure it’s useful!
We love helping our client’s with all aspects of their marketing strategy. One form of marketing is the branded promotional gift and we’re often asked to come up with ideas and source items for new and existing clients. Infact according to the BPMA (Promotional Merchandise Association) 7 in 10 Marketeers use promotional products to raise brand awareness, confirming that the good old giveaway is here to stay!
There are so many new and innovative products on the market that you are lost for choice when choosing the perfect giveaway. We have sourced many great products for our clients and are always on the lookout for the new best thing. However, sometimes we do think simpler, the better, as seeing your client writing with a stylish pen or a printed mug embossed with your logo is always very satisfying!
What are the most popular merchandise gifts?
The last thing anyone wants is for the person receiving your promotional merchandise to toss it in the nearest bin, so do think carefully when choosing your product. The right product will help build lasting awareness and also get your name in front of potential customers.
The most popular branded items are: mugs, pens and t-shirts, USB sticks and electrical products. Branded workwear is still very popular and a great way of getting your brand across to a wider audience.
With over 30 years experience in the marketing / PR industry we have come across some great promotional products. Here’s some of our favourites:
- printed aprons for National Fish and Chip Day
- printed notebooks – because everyone loves a notebook
- foldable reusable bags
- Trolley Coins – you can never have enough trolley coins. Look out for the new, pound coin trolley/locker machine token
- branded waterproof jackets
- mugs and good quality pens
- printed jackets
- embossed leather messenger bags
- printed torches
- printed Tiffany playing cards (great Christmas gifts)
- desk tidy’s
If you have any questions on promotional merchandise please don’t hesitate to give us a ring and see if we can find the perfect product for you.